And the only other controller I've ever seen in a club was Sasha's Maven. I've seen people using controllers, but I've owned as many X1s as I've ever seen. I've never seen a controllerist in a club.

I say it's an internest movement that has no real motion behind it. Numark, Vestax, Pioneer, and a couple others make controllers, and it's up to them whether or not they make one that appeals to controllerists.īut here's the thing. Rane makes interfaces for Serato and gives them a cut of each interface sold to pay for the software, which Serato programs to use the Rane interfaces as a hardware dongle. The Twitch is as close as I have gotten to it but besides that. I love Traktor but I would try Serato/Itch in a heartbeat when I see something that makes me go 'ohh' and 'ahh'. Maybe this whole thing is perception but that same perception has quite a lot of folks like me creaming their pants at any NI teaser which translate to quite several thousands of dollars.

If Rane could make a controller with the build quality of their mixers, compatible with serato/itch + more features and make it cost less than $1000 I think NI would get worried about their dormant adversary. The Bridge has a lot of potential but looks like their internal handshaking process and creative direction wont just make them stand out. Having the Twitch, Xone DX and the NS6/7 is nice but not enough to really make a dent on NI armor, kinda like they are followers rather than trend setters or 'why they wont simply produce a controller under their brand rather than having another company make it', nothing wrong with that, but really work internally and make something ambitious. Yes they have a strong DVS following but controllerism is booming and I think they do have the expertise, money and fame to really go at it. I think they have very good products with Itch and adding features to make it a real contender to Traktor wouldn't be that hard. I have always wondered why Serato/Rane wont just compete more aggressively with NI adding a more direct controller alternatives to what NI makes with Traktor and controllers like the S4,S2,F1,X1 even adding the very well perceived compatibility with other products like Machine. Im no Serato expert (Im not even 100% sure Rane owns Serato) but I have understood them as 'that other dj software'.

Serato vs traktor 2012